Roster

Eident Sports Staff

John Mathews

President
Prior to starting Eident Sports Marketing in 2006, John served as VP Development for Peter Jacobsen Sports while also acting as Tournament /Executive Director of the CVS/pharmacy Charity Classic. During his tenure at the CVS, John led the efforts that increased revenues from $3M to over $12M annually. During that same period, charitable donations grew from $350K to $1.7M annually. Prior to PJS, John founded Emcee Sports in Baltimore, creating several events including the PGA Tour’s State Farm Senior Classic from the concept phase to fruition. At Eident, he has led the development of several races including the Cox Rhode Races and Amica Triathlon Series, firmly establishing Eident as an emerging leader in the racing industry. John began his career at the Capital Centre in Landover, MD where he sold sponsorships for the Washington Capitals and Bullets, among other properties. He has 25 years of experience in sponsorship, hospitality, ticket sales, broadcast marketing, event management, race directing, operations and financial management. He is a graduate of Johns Hopkins University, and now lives in Portsmouth RI with his wife and two sons.

Todd Saunders

Vice President of Development
Todd has been in the sports marketing industry for over a decade. A graduate of California University of Pennsylvania, he got his start at the CVS/pharmacy Charity Classic in Operations. From there Todd oversaw the operations at the Constellation Energy Classic in Baltimore while selling partnerships and tickets for the CVS/pharmacy Charity Classic. He was then promoted to Director, Business Development at Peter Jacobsen Productions and directed new initiatives and clients that included PNC Financial Services Group, Bank of America, Lexus/Toyota, the USGA and Ketel One Vodka. Since joining Eident he has helped develop, integrate and activate the Amica Triathlon Series, PNC Financial golf initiatives and the Turning Stone Races, while assisting on the COX Providence Rhode Races and Amica Ironman 70.3 Rhode Island. Todd currently resides in Naples, FL with his wife. He is active in the running and triathlon community and is a board member of the Naples Area Triathletes.

Jon White Race Director / Volunteer Coordinator

Ed Ellis Portland Office

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